Elevate Beauty displays with Precision and Allure
Your Products Sell Themselves
The beauty industry moves fast, and creating captivating displays across all locations while staying ahead of trends is no small task. That’s where we come in. With our powerful tools, you can design and implement visual strategies that make your brand shine!
Thanks to real-time compliance tracking, visual guidelines, and secure two-way collaboration—including messaging, photos, and surveys—store teams stay connected with HQ for flawless execution every time.
Ensure Consistency whileembracing specificities
Want to see how your products stack up against the competition? Our platform allows you to visualize your displays side-by-side with competing brands, giving you a clear picture of how your products stand out on the shelf. This insight is not just a game-changer for merchandising—it’s a powerful negotiation tool. Use precise data and visualizations to secure shelf space that reflects your market share, ensuring your brand gets the visibility it deserves. With our tools, you can confidently showcase your value and win the battle for linear space.
Outshine Competitors &win the battle for linear space
A very nice and agile team who is attentive to market evolution & trends. We have been working together hand in hand for 10 years to find solutions tailored to the specific needs of Dior. In conclusion, the user interface is intuitive, aesthetic and appropriate for the Luxury Cosmetics sector.
Stéphanie Muraz
Retail Marketing Director
Unleash creativity with our intuitive 2D and 3D editor that make merchandising a breeze! With all your brand assets in one place, HQ teams can effortlessly manage guidelines and promotional materials, while frontline staff bring your vision to life.
Local teams enjoy the freedom to adapt displays to fit their unique store layout and product mix. The result? Confident teams, beautifully aligned displays, and a brand that shines consistently in every store!
Intuitive 2D-3D Rendering,Empowered Staff
Make every launch and seasonal promotion a flawless success with tools that cover all the details! Our platform streamlines merchandising updates, letting you visualize displays with precise renderings, gather real-time feedback through surveys, and align everything with centralized information management.
HQ teams can coordinate and adjust in real-time, ensuring every store is on-brand and up-to-date. The result? Faster execution, reduced waste, and a seamless, engaging experience for your customers.
Nail Your Time to Market:Launch with Confidence
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Up To
80%
Of time saved
Build your strategy in 1 day instead of 7 and bring your guidelines to life.
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x2
team efficiency
Optimize the local VM day-to-day and benefit from 50% in-store audit time saved.
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GAIN
7km
of Share of Shelf
Match your Share of Shelf with your Share of Market, like L'Oréal Luxe
TOP BEAUTY BRANDS ❤ IWD
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Dermalogica
“Time spent doing planograms has dropped dramatically, from 80% of my time to 25% and making updates are quick and easy to do. Other countries in the business have taken an interest and would like to implement it in their countries too.”
FRANCESCA ELSTON VISUAL MERCHANDISING MANAGER
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ESTEE LAUDER COMPANIES CANADA
“A great tool for Visual Merchandising! IWD is a great tool that we use daily within our VM team. It allows us the flexibility to focus on our day to day, and make the right business decisions for the brands we work with. The accuracy in terms of measurements and scale is reassuring when we're planning planograms and in store displays for multiple brands.”
ANJO LOOTS DIRECTOR VISUAL MERCHANDISING
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Saje
“We can visually communicate with other departments within the organization. This has given us the ability to clearly represent the in-store experience, ultimately leading to a more cohesive rollout for our retail teams. Their feedback has been incredible. They love the clarity and simplicity of the directions we are now able to provide.”
MARIE GOMEZ VISUAL MERCHANDISING LEAD
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Avon
“We were doing planograms in Excel. It was very complicated to visualize the implementation as it was text-only! Thanks to IWD, customer shopping experience has been enhanced, visual merchandising processes has been simplified while ensuring staff efficiency and it helps increase sales offtake in face care and fragrance products.”
JANINE GOYENA FIELD COMMUNICATION SPECIALIST
Join our community
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MULTI-BRAND ENVIRONMENT: GET THE MOST OUT OF YOUR STORE SURVEY
Once the strategy is implemented in stores, surveys help check the brand’s presence among competitors.
“Show the area with a panoramic photo” or ask staging questions about each promotion to get a feel of the brand’s presence.Once the strategy is implemented in stores, surveys help check the brand’s presence among competitors.
“Show the area with a panoramic photo” or ask staging questions about each promotion to get a feel of the brand’s presence. Brand compliance is also controlled with pictures, and changes can be made on the stop with instant communication. These environmental pictures can also be a source of inspiration, to see what is being done, and what can be improved....Learn more...