IWD x DIOR

Using multiple processes and tools in each market sectioned Dior’s efforts by region. Local markets often created the same guidelines as other markets, which meant that the overall group was losing precious time. Sectioning such efforts prevented teams from having a global vision of local specificities. By merging and optimizing the production of guidelines and technical documents, Dior benefited from a significant amount of time saved while keeping the flexibility of local market particularities.

IWD set up custom processes and a unique personalized platform for Dior. Being able to shape the platform to its intended use, multiple teams such as Merchandising and Marketing have been able to benefit from it. 2D and 3D planograms, as well as their technical documents, are all stored in one easily accessible place. The best part is, it only takes 1 click to share with worldwide teams so the entire Dior community is able to enjoy the advantages from such a platform.